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	<title>Getting Email Delivered</title>
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	<link>http://www.gettingemaildelivered.com</link>
	<description>The Email Deliverability Blog</description>
	<pubDate>Fri, 19 Jun 2009 22:30:22 +0000</pubDate>
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		<title>Definitions and Descriptions of Various Levels of Email Opt-In</title>
		<link>http://www.gettingemaildelivered.com/definitions-and-descriptions-of-various-levels-of-email-opt-in</link>
		<comments>http://www.gettingemaildelivered.com/definitions-and-descriptions-of-various-levels-of-email-opt-in#comments</comments>
		<pubDate>Fri, 19 Jun 2009 18:20:42 +0000</pubDate>
		<dc:creator>Anne</dc:creator>
		
		<category><![CDATA[List Building]]></category>

		<category><![CDATA[Mailing List Hygiene]]></category>

		<category><![CDATA[Opt-in Practices]]></category>

		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[1-to-1]]></category>

		<category><![CDATA[coi]]></category>

		<category><![CDATA[confirmed opt-in]]></category>

		<category><![CDATA[double opt-in]]></category>

		<category><![CDATA[email]]></category>

		<category><![CDATA[email marketing]]></category>

		<category><![CDATA[levels]]></category>

		<category><![CDATA[notifications]]></category>

		<category><![CDATA[one to one]]></category>

		<category><![CDATA[opt-in]]></category>

		<category><![CDATA[opt-out]]></category>

		<category><![CDATA[single opt-in]]></category>

		<category><![CDATA[transactional]]></category>
<category>1-to-1</category><category>coi</category><category>confirmed opt-in</category><category>double opt-in</category><category>email</category><category>email marketing</category><category>levels</category><category>notifications</category><category>one to one</category><category>opt-in</category><category>opt-out</category><category>single opt-in</category><category>transactional</category>
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		<description><![CDATA[We recently had occasion to write down in great deal the exact definitions of the various levels of opt-in when it comes to building email marketing lists or other types of email lists.   Because there is some confusion on this, especially where one method of list-building may have more than one name, we thought that we'd share these descriptions and definitions of Confirmed Opt In (COI), Double Opt In, Single Opt In, Opt In, Transactional, and One to One (1 to 1) email with you.]]></description>
		<wfw:commentRss>http://www.gettingemaildelivered.com/definitions-and-descriptions-of-various-levels-of-email-opt-in/feed</wfw:commentRss>
		</item>
		<item>
		<title>Tiny Free Browser Add-On Authenticates Email for You!</title>
		<link>http://www.gettingemaildelivered.com/tiny-free-browser-add-on-authenticates-email-for-you</link>
		<comments>http://www.gettingemaildelivered.com/tiny-free-browser-add-on-authenticates-email-for-you#comments</comments>
		<pubDate>Fri, 12 Jun 2009 23:20:32 +0000</pubDate>
		<dc:creator>Anne</dc:creator>
		
		<category><![CDATA[Email Authentication]]></category>

		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[authentication]]></category>

		<category><![CDATA[email]]></category>
<category>authentication</category><category>email</category><category>Email Authentication</category>
		<guid isPermaLink="false">http://www.gettingemaildelivered.com/?p=117</guid>
		<description><![CDATA[How many times have you received email that purports to be from a friend, or from someone with whom you do business, only to find out that you nearly got taken in by a fake?  We here at ISIPP SuretyMail are offering email users an exciting opportunity to take part in the testing of a new browser add-on that will help to protect you against such spoofing.]]></description>
		<wfw:commentRss>http://www.gettingemaildelivered.com/tiny-free-browser-add-on-authenticates-email-for-you/feed</wfw:commentRss>
		</item>
		<item>
		<title>New Blog Site Up at Last!</title>
		<link>http://www.gettingemaildelivered.com/new-blog-site-up-at-last</link>
		<comments>http://www.gettingemaildelivered.com/new-blog-site-up-at-last#comments</comments>
		<pubDate>Fri, 12 Jun 2009 23:14:32 +0000</pubDate>
		<dc:creator>Anne</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.gettingemaildelivered.com/?p=116</guid>
		<description><![CDATA[Thank you for bearing with us while we upgraded our site!  While the main site upgrade went fairly smoothly, the blog update turned out to be not-so-smooth.  Which is why it&#8217;s been quiet here for the past several weeks.
But, now, we&#8217;re back!
]]></description>
		<wfw:commentRss>http://www.gettingemaildelivered.com/new-blog-site-up-at-last/feed</wfw:commentRss>
		</item>
		<item>
		<title>Free Tool Lets You Check Whether Your Reverse DNS (rDNS) is Set Up Properly</title>
		<link>http://www.gettingemaildelivered.com/free-tool-lets-you-check-whether-your-reverse-dns-rdns-is-set-up-properly</link>
		<comments>http://www.gettingemaildelivered.com/free-tool-lets-you-check-whether-your-reverse-dns-rdns-is-set-up-properly#comments</comments>
		<pubDate>Wed, 22 Apr 2009 15:23:10 +0000</pubDate>
		<dc:creator>Anne</dc:creator>
		
		<category><![CDATA[Technical System Stuff]]></category>

		<category><![CDATA[check]]></category>

		<category><![CDATA[check rdns]]></category>

		<category><![CDATA[rdns]]></category>

		<category><![CDATA[rdns tool]]></category>

		<category><![CDATA[reverse dns]]></category>

		<category><![CDATA[tool]]></category>

		<guid isPermaLink="false">http://www.gettingemaildelivered.com/?p=115</guid>
		<description><![CDATA[Today I want to let you know about another free resource that we offer to the general public along with our customers:  a free tool that allows you to determine whether your reverse DNS (rDNS) is set up properly.]]></description>
		<wfw:commentRss>http://www.gettingemaildelivered.com/free-tool-lets-you-check-whether-your-reverse-dns-rdns-is-set-up-properly/feed</wfw:commentRss>
		</item>
		<item>
		<title>Not Tracking Opens and CTR Affects Deliverability for Nearly 20% of Email Marketers</title>
		<link>http://www.gettingemaildelivered.com/not-tracking-opens-and-ctr-affects-deliverability-for-nearly-20-of-email-marketers</link>
		<comments>http://www.gettingemaildelivered.com/not-tracking-opens-and-ctr-affects-deliverability-for-nearly-20-of-email-marketers#comments</comments>
		<pubDate>Wed, 08 Apr 2009 20:12:32 +0000</pubDate>
		<dc:creator>Anne</dc:creator>
		
		<category><![CDATA[Monitoring and Tracking]]></category>

		<category><![CDATA[The Industry]]></category>

		<category><![CDATA[click through rate]]></category>

		<category><![CDATA[click-through rates]]></category>

		<category><![CDATA[ctr]]></category>

		<category><![CDATA[open]]></category>

		<category><![CDATA[open rate]]></category>

		<category><![CDATA[open rates]]></category>

		<category><![CDATA[opens]]></category>

		<category><![CDATA[opens rate]]></category>

		<category><![CDATA[opens rates]]></category>
<category>click through rate</category><category>click through rates</category><category>click-through rate</category><category>click-through rates</category><category>ctr</category><category>open</category><category>open rate</category><category>open rates</category><category>opens</category><category>opens rate</category><category>opens rates</category>
		<guid isPermaLink="false">http://www.gettingemaildelivered.com/?p=114</guid>
		<description><![CDATA[The results of a recent survey released by eROI show that a shocking almost 20% of email marketers <i>don't bother to track their open rates and click-through rates (CTR)</i>.]]></description>
		<wfw:commentRss>http://www.gettingemaildelivered.com/not-tracking-opens-and-ctr-affects-deliverability-for-nearly-20-of-email-marketers/feed</wfw:commentRss>
		</item>
		<item>
		<title>Our Newest Free Service!  Personalized Whitelisting Instructions Generator</title>
		<link>http://www.gettingemaildelivered.com/our-newest-free-service-personalized-whitelisting-instructions-generator</link>
		<comments>http://www.gettingemaildelivered.com/our-newest-free-service-personalized-whitelisting-instructions-generator#comments</comments>
		<pubDate>Mon, 06 Apr 2009 14:11:11 +0000</pubDate>
		<dc:creator>Anne</dc:creator>
		
		<category><![CDATA[Company News]]></category>

		<category><![CDATA[personalized]]></category>

		<category><![CDATA[whitelist instructions]]></category>

		<category><![CDATA[whitelist instructions generator]]></category>

		<category><![CDATA[whitelisting instructions]]></category>

		<category><![CDATA[whitelisting instructions generator]]></category>
<category>personalized</category><category>whitelist instructions</category><category>whitelist instructions generator</category><category>whitelisting instructions</category><category>whitelisting instructions generator</category>
		<guid isPermaLink="false">http://www.gettingemaildelivered.com/?p=113</guid>
		<description><![CDATA[What a great way to start the week - getting to announce our newest free service:  our personalized whitelisting instructions generator, that creates personalized whitelist instructions that you can link to, include in your mailings, put on your website - whatever you want to do with them!
Even email senders experiencing the highest level of [...]]]></description>
		<wfw:commentRss>http://www.gettingemaildelivered.com/our-newest-free-service-personalized-whitelisting-instructions-generator/feed</wfw:commentRss>
		</item>
		<item>
		<title>Why You Need an Email Retention and Archiving Policy and What It Should Be</title>
		<link>http://www.gettingemaildelivered.com/why-you-need-an-email-retention-and-archiving-policy-and-what-it-should-be</link>
		<comments>http://www.gettingemaildelivered.com/why-you-need-an-email-retention-and-archiving-policy-and-what-it-should-be#comments</comments>
		<pubDate>Thu, 02 Apr 2009 19:30:32 +0000</pubDate>
		<dc:creator>Anne</dc:creator>
		
		<category><![CDATA[Other Practices]]></category>

		<category><![CDATA[email archiving policy]]></category>

		<category><![CDATA[email retention policy]]></category>
<category>email archiving policy</category><category>email retention policy</category>
		<guid isPermaLink="false">http://www.gettingemaildelivered.com/?p=112</guid>
		<description><![CDATA[If you either send or receive email in the course of business - and you probably do if you're reading this - then you <b>need</b> to have a written email archiving and email retention policy.  And at least as importantly, you <b>need</b> to follow it.  Religiously. 
]]></description>
		<wfw:commentRss>http://www.gettingemaildelivered.com/why-you-need-an-email-retention-and-archiving-policy-and-what-it-should-be/feed</wfw:commentRss>
		</item>
		<item>
		<title>Announcing Our New SuretyMail Customer Ambassador Program</title>
		<link>http://www.gettingemaildelivered.com/announcing-our-new-suretymail-customer-ambassador-program</link>
		<comments>http://www.gettingemaildelivered.com/announcing-our-new-suretymail-customer-ambassador-program#comments</comments>
		<pubDate>Tue, 31 Mar 2009 20:00:01 +0000</pubDate>
		<dc:creator>Anne</dc:creator>
		
		<category><![CDATA[Company News]]></category>

		<category><![CDATA[customer ambasador]]></category>

		<category><![CDATA[customer ambassadors]]></category>

		<category><![CDATA[email deliverability]]></category>

		<category><![CDATA[suretymail]]></category>
<category>customer ambasador</category><category>customer ambassadors</category><category>email deliverability</category><category>suretymail</category>
		<guid isPermaLink="false">http://www.gettingemaildelivered.com/?p=111</guid>
		<description><![CDATA[We at ISIPP SuretyMail are always striving to do the absolute best by our customers and future customers.  As part of that ongoing effort, we are very pleased to announce our new SuretyMail Customer Ambassador program.]]></description>
		<wfw:commentRss>http://www.gettingemaildelivered.com/announcing-our-new-suretymail-customer-ambassador-program/feed</wfw:commentRss>
		</item>
		<item>
		<title>Customer Showcase:  RKG Games</title>
		<link>http://www.gettingemaildelivered.com/customer-showcase-rkg-games</link>
		<comments>http://www.gettingemaildelivered.com/customer-showcase-rkg-games#comments</comments>
		<pubDate>Thu, 26 Mar 2009 21:00:24 +0000</pubDate>
		<dc:creator>Anne</dc:creator>
		
		<category><![CDATA[Customer Showcase]]></category>

		<category><![CDATA[email accreditation]]></category>

		<category><![CDATA[email deliverability]]></category>

		<category><![CDATA[email reputation]]></category>

		<category><![CDATA[rkg games]]></category>

		<category><![CDATA[snood world]]></category>

		<category><![CDATA[snoodworld]]></category>

		<category><![CDATA[snoodworld.com]]></category>
<category>customer showcase</category><category>email accreditation</category><category>email deliverability</category><category>email reputation</category><category>rkg games</category><category>snood world</category><category>snoodworld</category><category>snoodworld.com</category>
		<guid isPermaLink="false">http://www.gettingemaildelivered.com/?p=110</guid>
		<description><![CDATA[RKG Games has recently joined the ISIPP family of SuretyMail accredited email senders.  We asked RKG's Chief Operating Officer, Jason Kay, what lead them to seek email accreditation, and to choose SuretyMail.]]></description>
		<wfw:commentRss>http://www.gettingemaildelivered.com/customer-showcase-rkg-games/feed</wfw:commentRss>
		</item>
		<item>
		<title>Cox Feedback Loop (FBL) Closed for Applications Until Further Notice</title>
		<link>http://www.gettingemaildelivered.com/cox-feedback-loop-fbl-closed-for-applications-until-further-notice</link>
		<comments>http://www.gettingemaildelivered.com/cox-feedback-loop-fbl-closed-for-applications-until-further-notice#comments</comments>
		<pubDate>Wed, 25 Mar 2009 00:33:48 +0000</pubDate>
		<dc:creator>Anne</dc:creator>
		
		<category><![CDATA[Feedback Loops]]></category>

		<category><![CDATA[cox]]></category>

		<category><![CDATA[fbl]]></category>

		<category><![CDATA[feedback loop]]></category>
<category>cox</category><category>fbl</category><category>feedback loop</category><category>feedback loops</category>
		<guid isPermaLink="false">http://www.gettingemaildelivered.com/?p=109</guid>
		<description><![CDATA[Cox Communications has closed their Feedback Loop (FBL) program until further notice, meaning that they are no longer accepting applications to participate in their Feedback Loop program.  ]]></description>
		<wfw:commentRss>http://www.gettingemaildelivered.com/cox-feedback-loop-fbl-closed-for-applications-until-further-notice/feed</wfw:commentRss>
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