Getting Email Delivered - the ISIPP SuretyMail Blog

 

Articles for April, 2014

What Non-Canadian Email Marketers and Senders Need to Know about the Canada Anti Spam Law (CASL)

The quick and dirty: The main immediate and relevant difference between the Canada Anti Spam Law (CASL) and the United States’ CAN-SPAM, is that the CASL requires true opt-in, and it requires that the contact information within the email remain a viable way to contact the sender for at least 60 days.

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Why the Yahoo and AOL DMARC Changes Will Affect Your Mailings (and How Google is Addressing It)

Hopefully by now you have read our article about what the big Yahoo DMARC p=reject rejection means for you and your email. And you may or may not be aware that yesterday AOL did the exact same thing, also publishing a DMARC policy of p=reject, which means, essentially, “reject any email coming from a yahoo.com or aol.com address if it was not sent through a Yahoo or AOL mail server.”

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What the Big Yahoo – DMARC Rejection Deal Means for You

If you are a business or commercial email sender, you can’t help but have heard about the big issue with Yahoo that unfolded over this past week, having to do with Yahoo, DMARC, “p=reject”, and Yahoo’s rejection and bouncing of billions of pieces of email. But what does it mean for you, the commercial email sender?

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